SupraEnglish
Daily News
Daily News/Unit 5: The Creator Economy

Vocabulary

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Gatekeeper

/gayt-kee-per/

"Controller of access."

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Monetize

/mon-uh-tyz/

"Make money."

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Parasocial

/par-uh-soh-shal/

"One-sided bond."

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Authenticity

/aw-then-tis-i-tee/

"Realness."

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Cancellation

/kan-suh-lay-shun/

"Boycott."

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Algorithm

/al-guh-rith-um/

"Code."

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Niche

/neesh/

"Specific topic."

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Sponsor

/spon-sor/

"Advertiser."

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Viral

/vy-ral/

"Popular fast."

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Engagement

/en-gayj-ment/

"Comments/Likes."

Article

Democratizing Fame 🌟

Kids today don't want to be astronauts; they want to be 'YouTubers'. The 'Creator Economy' allows individuals to monetize their passion directly, bypassing traditional Gatekeepers (TV execs, Record labels).

Platforms like Patreon, Substack, and OnlyFans facilitate direct payments from 'True Fans'. However, it is an unstable career. Creating content daily leads to 'Burnout', and one 'Cancellation' (social media mob attack) can end a career.

Authenticity is the currency. People prefer raw, unedited vlogs over polished TV productions because they feel a 'Parasocial Relationship' (one-sided friendship) with the creator.

Practice

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1.

Parasocial relationship is...

2.

Gatekeepers are...

3.

Creator Economy allows...

4.

Burnout comes from...

5.

Viral means...

6.

Niche is...

7.

Cancel Culture involves...

8.

Sponsorship is...

9.

Authenticity is...

10.

Patreon is used for...

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